Sale price of digital products
30 نوفمبر 2021 2021-11-25 23:05Sale price of digital products
Why are digital products sold at very low prices despite their high value to consumers?
أسماء فتحي Answered question
people are willing to pay significantly more for physical products. customers often just don’t feel as if they actually own digital goods, leading them to ascribe less value to digital products than to physical ones. The authors go on to offer several strategies for manufacturers and marketers that may help consumers to feel a greater sense of ownership over their digital products, thus increasing their perception of these products’ value.
ميرنا منصور عزت سليمان Answered question